Named after Korea’s iconic traditional attire, Hanbok carries with it an entire world: ritual, fashion, movement, femininity, restraint, beauty. But here, the idea of “hanbok” becomes something new - not merely a garment, but a living symbol that informs every texture, every dish, every fold of fabric suspended in the air.

Walking into Hanbok feels like stepping inside a modern retelling of Korean heritage. The interiors, sculpted by DBM Studio, ripple with vertical layers of fabric - soft, floating, impossibly delicate - echoing the gentle sway of a woman’s hanbok skirt. Subtle shifts in light glide across these suspended layers, allowing the space to feel alive, almost breathing, like a piece of couture in motion.

It is immersive. It is cinematic. It is unmistakably couture.

Yoann Grillet, the visionary Founder & CEO of Fuse Holding, imagined Hanbok as a dialogue between eras - a place where tradition and modernity sit at the same table and speak without words.

“Hanbok was imagined as a sanctuary where the past and present meet in quiet conversation,” Grillet shares. “A place where heritage doesn’t merely decorate the room but breathes through every detail. We want guests to feel embraced - to experience Korean culture in a way that is poetic, sincere, and deeply human.”

That philosophy guides every nuance of the culinary experience. Korean flavours - bold, emotional, storied - are reinterpreted with refined contemporary technique. Each dish becomes an expression of balance: fire and softness, depth and delicacy, memory and innovation. It is Korean cuisine distilled through a modern lens, crafted for an audience that appreciates subtlety as much as spectacle.

The journey through Hanbok unfolds like a curated exhibit. A sculpted bar introduces the narrative, leading to a mystical corridor washed in quiet light. The open kitchen reveals the choreography of craft, while the dining room - crowned by a grand floral chandelier and cascading textile installation - feels suspended between art and atmosphere.

This is not a restaurant designed merely to impress. It is designed to resonate.

Hanbok is the latest creation from Fuse Holding, the group known for redefining experiential dining with concepts like Kiyoshi in Dubai and the soon-to-open Isabel Mayfair Abu Dhabi. But this project feels particularly intimate - a tribute to culture, a love letter to artistry, a conversation between history and modern desire.

Hanbok will soon open its doors, but its story has already begun - written in silk, light, flavour, and feeling. In a city that celebrates the bold, the ambitious, and the beautiful, Hanbok stands ready to become a new cultural landmark: refined, resonant, and exquisitely human.