Apple’s latest event in Cupertino wasn’t only about the new iPhone 17 series. The spotlight also turned to a refreshed smartwatch lineup, giving men in the region more choices whether they’re after rugged performance, sleek daily wear, or affordable entry-level tech. From the adventurous Ultra 3 to the everyday Series 11 and the budget-friendly SE 3, Apple is making sure there’s a model to suit every lifestyle.
The Ultra 3 arrives as Apple’s toughest smartwatch yet, designed for men who push boundaries outdoors. Its wide-angle OLED display is brighter and more visible even in harsh conditions, paired with faster refresh rates for real-time navigation. Connectivity gets a serious upgrade with 5G and improved satellite reach, making it a reliable lifeline in emergencies.
On the health front, Apple introduces blood pressure monitoring powered by advanced algorithms, plus a new Sleep Score system to track rest quality. Add 46 hours of battery life, titanium finishes, and new colorful bands, and the Ultra 3 sets itself apart as the ultimate adventure-ready smartwatch, starting at $799.
The Series 11 stands out as Apple’s thinnest and most popular model, now more durable with a scratch-resistant ceramic-coated display. It inherits the Ultra 3’s health features blood pressure tracking and Sleep Score while adding stylish new watch faces like Flow and Exactograph for precise timekeeping.
Battery life finally reaches a full 24 hours, making it practical for round-the-clock wear, including sleep tracking. With aluminum and titanium options in colors like Jet Black, Rose Gold, and Space Grey, plus Hermes-designed bands, the Series 11 blends style with function at a starting price of $399.
For men looking to try Apple’s smartwatch ecosystem without overspending, the SE 3 is the answer. It packs the same S10 chip as the higher-end models, giving it speed and smooth performance. The always-on display makes its debut here, alongside new gesture controls like double tap and wrist flick.
Health features now include wrist temperature sensing, sleep apnea detection, and the Sleep Score tracker. While battery life remains at 18 hours, fast charging adds convenience with eight hours of use in just 15 minutes. With media playback through its new speaker and a starting price of $249, the SE 3 is Apple’s best-value smartwatch yet.
Apple’s new trio ensures every man can find a watch that fits his lifestyle whether he’s chasing outdoor thrills, balancing daily fitness, or exploring smart tech on a budget.
Started my career in Automotive Journalism in 2015. Even though I'm a pharmacist, hanging around cars all the time has created a passion for the automotive industry since day 1.
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