Brach and Lacoste return with a new release, presenting a limited-edition sweatshirt that marks a new chapter in their creative partnership. First unveiled during the Paris Tennis Open, this clean and contemporary piece has already drawn attention for its refined aesthetic and exceptional craftsmanship. The limited-edition piece brings together Lacoste’s sporting heritage with Brach’s signature sense of comfort and design. Known for its creative spirit and modern approach to luxury hospitality, Brach Hotels in Paris and Madrid bring their signature style into the world of fashion through this collaboration. The sweatshirt is now available to style-conscious travellers and fashion enthusiasts alike.
Made from a soft blend of organic cotton and recycled polyester, the sweatshirt offers both comfort and sophistication. It comes in a warm terracotta shade, with clean, structured lines and a tone-on-tone crocodile logo, subtly embossed and embroidered to create a discreet, elegant signature. The unisex oversized cut is adaptable and easy-fitting, designed to drape effortlessly for a look that is both relaxed and refined. For those who value modern wardrobe staples that combine sustainability, style, and this is more than a garment. Ideal for airport lounges, winter escapes, or crisp evenings in the city, this collector’s piece is limited to just 300 units, available exclusively at Brach Paris, Brach Madrid, and online at evokcollection.com, priced at €180.
This edition continues the design philosophy at the heart of the Brach brand: thoughtful, grounded, and meticulously crafted. It speaks to a new era of luxury, one that favours quiet confidence over overt branding, and finds elegance in minimalism and meaningful detail.
M283 Arabia covers all aspects of men's lifestyle; fashion, sports, self-care, and travel tips and destinations.
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