Global sports company PUMA and AC Milan today proudly unveil the highly anticipated 125th Anniversary kit, a celebration of Rossoneri heritage and innovation, designed by fans and crafted for greatness. Voted on by loyal AC Milan supporters through an immersive competition, the new kit embodies the timeless style and Milanismo spirit that the Club has championed since its founding in 1899.
The 125th Anniversary Capsule Collection includes the Authentic Player Jersey, Goalkeeper Jersey, Retro Football, and a special limited-edition Retro Style Jersey. In homage to the Club's founding year, only 1,899 units of this retro-style jersey will be available, each with a unique serial number and exclusive packaging - a true collector's item for dedicated fans.
The design journey began last December when AC Milan fans were invited to shape the Club’s legacy by choosing key elements of the 125th Anniversary jersey. Through the ‘Design our Jersey, Design our Legacy’ campaign and a bespoke platform, fans made design choices that reflect key moments in AC Milan’s history:
· The broad stripe design first appeared on the Rossoneri jersey in the 1950s and later became synonymous with the Club’s most iconic international victories, especially from the late 1980s onward
· The badge featured on the kit pays homage to the Club’s very first official emblem, dating back to its foundation in 1899 as the Milan Football & Cricket Club. This nod to tradition reflects the vision of Herbert Kilpin, who, as an Englishman, brought his cultural heritage by establishing a Club that celebrated both football and cricket
· The Diavoletto (Little Devil), an emblematic symbol of AC Milan during the 1980s, is printed inside the jersey, accompanied by the inscription AC Milan 125, marking this momentous milestone in the Club’s history
AC Milan Fan Token holders on Socios.com also played a role, voting on a unique detail to be printed on the numbers on the back of the jersey. This innovative, fan-driven approach has resulted in a kit that not only honors AC Milan’s storied past, but also looks confidently to its future. Chosen entirely by the fans, this kit stands as a truly special symbol of the Club’s history, passion, and unity, making it a celebration of the deep connection between AC Milan and its supporters.
Franco Baresi AC Milan Honorary Vice President said: ““This jersey is a reflection of AC Milan’s soul - its passion, its history, and the vision for its future. As someone who has proudly represented this Club for 50 years in many different roles, this milestone represents a moment of celebration and unity for the entire Rossoneri family. The 125th Anniversary is a testament to the values and spirit that make AC Milan extraordinary, and this kit is a beautiful way to honour our journey while celebrating the unwavering bond with our fans.”
Engineered with PUMA’s dryCELL technology, the Authentic Player Jersey is crafted to keep players cool and comfortable, performing at the highest level while embodying the essence of Milanismo. Reflecting PUMA’s commitment to sustainability, the jersey is made with 100% recycled materials, excluding trims and decorations.
The limited-edition Retro Style Jersey, made from premium cotton, is a nostalgic nod to classic football aesthetics, with each piece bearing a unique serial number - an exclusive emblem of AC Milan’s enduring legacy. Completing the collection is Retro Football, a modern take on AC Milan’s vintage football design.
In a nod to retro style, both the men’s and women’s First Teams will wear jerseys featuring only numbers on the back. Additionally, the jersey will be available exclusively in a long-sleeve version, including the ones worn by players on the pitch, and will not feature any sponsor logos aside from the PUMA logo on the left shoulder, further enhancing its vintage appeal.
Marco Mueller, PUMA’s Senior Director of Product Line Management Teamsport, added: “The 125th Anniversary kit is not only a celebration of AC Milan’s past but also a tribute to the unwavering passion of its fans. We’re honored to have worked with the Rossoneri faithful to create something that’s not only a piece of football history but also designed for performance and pride.”
Maikel Oettle, Chief Commercial Officer of AC Milan, commented: “This kit is more than just a jersey – it’s a testament to the bond between AC Milan and its fans and to the strong partnership between our Club and PUMA. To have our supporters play such a vital role in its creation underlines our commitment to placing them at the heart of everything we do.
We would also like to extend our heartfelt gratitude to our jersey sponsors, Emirates and MSC, Banco BPM and TIM for waiving their right to be present on the AC Milan jersey for this game. Their gracious support of this initiative reflects their deep understanding of the importance of this milestone, and the Club truly appreciates and values this incredible gesture.”
To further celebrate this milestone and connect with fans, PUMA has organized a series of exclusive events around the globe. As part of these celebrations, AC Milan legend and former player Roberto Donadoni will host a special meet-and-greet at the PUMA GCC Flagship Store in City Walk, Dubai, on December 8th from 3:00 PM to 4:30 PM. This unique opportunity offers fans a chance to meet one of the Club’s icons and share in the spirit of the 125th Anniversary.
The 125th Anniversary kit will make its on-pitch debut on 15th December when the men’s First Team take on Genoa, the pinnacle of the Club’s celebrations for its milestone, with fans witnessing the realization of their vision as their design comes to life at the San Siro. The women’s First Team will also showcase the special kit during the Derby against city rivals on 8th December at the PUMA House of Football, adding to the Club's historic celebrations.
To celebrate the launch of this Anniversary kit and share the moment with its global fanbase, AC Milan and PUMA have organized two fan-focused events at PUMA Flagship Stores in Dubai, UAE, and Shanghai, China. Reflecting the Club's international spirit, legend Roberto Donadoni will meet fans in Dubai on 8th December, while Honorary Vice President Franco Baresi will greet supporters in Shanghai on 11th December.
The Anniversary kit was officially unveiled yesterday in Milan during an exclusive event held at the Club’s Flagship Store in Via Dante, in the heart of Milan, during which AC Milan legends, VIPs, and media had the opportunity to see the jersey for the first time.
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