The countdown to Riyadh Active, Riyadh Active Industry, and Riyadh Muscle Show has begun, with exciting new additions just announced. Hosted by IEG Events Arabia Limited, these co-located events will transform the region’s fitness landscape on February 7th and 8th at The Arena, Riyadh. Attendees can look forward to appearances by fitness icons, thought-provoking discussions with industry leaders on the future of fitness in the region, and thrilling activations from LesMills, Noon Minutes, and Motion Academy.
Riyadh Active Presented by Subway
At Riyadh Active, guests can expect dynamic workout sessions led by celebrity trainers Heba Ali and Hana Basrawi, exploring hundreds of top brands like Sonico, PIA Studio, Grenade, lululemon, and Gym Nation alongside exclusive giveaways, special discounts, and plenty of freebies. Adding to the excitement, LesMills will join as a strategic partner, offering an invigorating ‘LES MILLS SHAPES’ workout that blends Pilates and yoga with modern beats.
The official E-commerce sponsor, Noon Minutes will also host an engaging activation. Meanwhile, Motion Academy, a top fitness training provider and distributor of NASM and AFFA certifications in Saudi Arabia, will lead an educational summit for personal trainers and fitness professionals in collaboration with TRX Training.
Riyadh Muscle Show
The Riyadh Muscle Show will deliver an unparalleled bodybuilding spectacle with the Kingdom Championship Finals, Saudi Arabia’s leading competition. Featuring industry giants such as Applied Nutrition and Panatta, and in collaboration with the Saudi Bodybuilding Federation, the event also highlights premier brands in fitness supplements, nutrition, and equipment. Special guests include eight-time Mr. Olympia winner Ronnie Coleman, hosting an exclusive Meet & Greet at the Panatta booth, and two-time Mr. Olympia champion Big Ramy, celebrated for his unparalleled size and impeccable conditioning.
Riyadh Active Industry
Riyadh Active Industry, sponsored by Delta Fitness and Wellness First as platinum sponsors, Al Hayat Investment Co. as a strategic partner, and Active IQ as the official education partner, will be a key hub for professionals in Saudi Arabia’s fitness and wellness sectors to connect and collaborate. The event will kick off with an exclusive grand opening on February 6th, featuring Mr. Naif AlDossary, Advisor to the Ministry of Sport.
Event highlights will include The Kingdom Roundtable, where esteemed industry leaders such as Basim K. Ibrahim, Sports Segment Director at the Ministry of Investment, and Derick Chatterpaul, Partner at Ex Sports, will discuss the future of fitness in Saudi Arabia in alignment with Vision 2030. A Women in Fitness forum will spotlight influential speakers, celebrating advancements in women’s fitness and wellness across the Kingdom. Additionally, John Foy, Operations Director of In2Fitness by Kun Sports, will speak at the XPRO Summit, focusing on emerging trends and strategies for staying ahead in the dynamic Saudi market.
Get ready, Riyadh! The biggest fitness event of the year is almost here with Riyadh Active, Riyadh Active Industry, and Riyadh Muscle Show set to take over The Arena from February 7th to 8th.
When: February 7th and 8th
Where: The Arena, Riyadh
Price: Starting from SAR 55 for General Admission
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