AC Milan icon Ruud Gullit has called on cities across the world to adopt Dubai's approach to community fitness, describing Dubai Fitness Challenge (DFC) as a model initiative that should be replicated globally.
The 1987 Ballon d'Or winner visited Jumeirah Golf Estates this morning to take on a golf challenge at DP World's chipping activation alongside American golf influencer Bradford Wilson. The DP World Tour Championship – one of several prestigious international events taking place during DFC – runs from 13-16 November and features a range of fitness activations throughout. "The Dubai Fitness Challenge is a great initiative – they should do it everywhere around the world," said Gullit during his visit to the tournament, which brings together the top 50 players in the Race to Dubai Rankings for the climactic finale of the DP World Tour season. The Dutchman emphasised the importance of making physical activity a daily habit, comparing regular exercise to essential personal care. "You need to understand keeping active must be the same as brushing your teeth – it must be something you do regularly to keep your body fit. You only have one body for as long as you live, so you must take care of it." Gullit, who maintains his fitness through regular gym sessions, acknowledged that staying active requires commitment. "It's much easier to be lazy than active, but once you get active, you get a sort of dopamine in your body that makes you feel happy – you can only do that by exercising, so get out there and do it." The football legend's appearance at the DP World Tour Championship comes as fans attending the tournament can access free golf lessons through the Golf is Good x Dubai Fitness Challenge initiative, supported by The R&A and the Emirates Golf Federation. The programme offers over 100 free golf activities across 10 venues throughout November – from golf lessons and simulator sessions to fitness workouts and a “Walk to Win” step challenge at Jumeirah Golf Estates during the DP World Tour Championship.
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