Hidden in the mountains of Toyama Prefecture lies Gokayama, a UNESCO World Heritage Site celebrated for its striking gassho-zukuri farmhouses—wooden structures with steep, thatched roofs designed to withstand heavy snowfall.

The villages of Ainokura and Suganuma are the heart of this historic enclave. Visitors can stroll along narrow paths lined with these triangular-roofed houses, many of which are still family homes or have been transformed into cozy inns. Staying overnight at one of Ainokura’s gassho-zukuri accommodations is an unforgettable way to experience the warmth of traditional Japanese hospitality—complete with seasonal, home-cooked meals made from local ingredients.

Evenings in Gokayama are magical, particularly during seasonal light-up events in Suganuma, when the farmhouses are illuminated, creating a fairy-tale atmosphere against the surrounding mountains. Gokayama is more than just a destination—it’s a step back in time, where visitors can slow down and connect with Japan’s enduring rural traditions.

Kanazawa, the cultural heart of Ishikawa Prefecture, is renowned for its deep artistic traditions, and Kaga Yuzen is one of its most exquisite. This hand-painted silk dyeing technique dates back to the 17th century and is known for its delicate brushwork, naturalistic motifs, and graceful use of color.

Each Kaga Yuzen kimono is a masterpiece, featuring designs inspired by the four seasons—plum blossoms in spring, autumn leaves, and scenes from nature. The process is intricate: artisans sketch the pattern, apply dyes by hand, and steam and wash the fabric multiple times to achieve vivid, enduring hues.

Visitors to Kanazawa can not only admire Kaga Yuzen in museums and boutiques but also experience its creation firsthand. Workshops allow guests to try their hand at dyeing handkerchiefs or small textiles under the guidance of skilled artisans. These sessions provide insight into the patience, precision, and artistry that go into every piece.

Kaga Yuzen isn’t just a fabric—it’s a living tradition, carrying centuries of craftsmanship and reflecting the cultural soul of Kanazawa.

For those seeking a uniquely Japanese cultural experience, few activities are as elegant and meditative as Kyudo—the traditional art of Japanese archery. Rooted in samurai traditions and infused with Zen philosophy, Kyudo is less about hitting a target and more about cultivating focus, discipline, and inner calm.

At the Ishikawa Prefectural Budokan in Kanazawa, visitors can try Kyudo in a beginner-friendly program designed to introduce the basics in just 90 minutes. Under the guidance of experienced instructors, participants learn how to hold and draw the long yumi bow, release an arrow, and appreciate the graceful movements and etiquette that are as important as the shot itself.

The experience provides a rare opportunity to step into the world of this centuries-old martial art. Whether you’re a cultural enthusiast, a history lover, or simply curious, practicing Kyudo offers a moment of reflection—and perhaps a deeper appreciation for Japan’s traditions of harmony and mindfulness.

Located in the tranquil hot spring town of Yamashiro Onsen in Ishikawa Prefecture, Beniya Mukayu offers a deeply restorative experience that blends luxury, nature, and wellness. This award-winning ryokan features just 16 elegant guest rooms, each with its own private open-air hot spring bath, allowing guests to unwind in complete privacy while soaking in the serene surroundings of the Forest Garden.

The on-site Spa Entei offers Yakushiyama（Healing Buddha’s Mountain）signature treatments, inheritance of traditional remedies by local monks, based on medicinal herbs and hot spring water, designed to enhance mental and physical health. Beniya Mukayu also features beautifully curated libraries, where visitors can spend quiet moments with books on Japanese art, nature, philosophy and design—offering a space to relax both mind and body.

Dining at Kaiseki Horin, the ryokan’s refined restaurant, is a true culinary journey through the seasons. Each dish is artistically crafted using carefully selected local ingredients from Ishikawa prefecture, served in exquisite local tableware.

Whether immersed in a warm bath surrounded by forest views, savoring a peaceful moment in the library, or enjoying a kaiseki dinner designed to delight all senses, a stay at Beniya Mukayu offers a luxurious retreat deeply rooted in harmony with nature.