In 1954, SAS made history by flying the first commercial route over the North Pole, drastically reducing travel time between Scandinavia and California. Universal Genève created the Polerouter watch for SAS pilots, blending innovative design with functionality. Resistant to shocks, magnetism, and moisture, the Polerouter was as practical as it was elegant, earning its place as a collector's favorite.

Universal Genève’s event began at Phillips Auction in Geneva, where historic watches were displayed. Guests then flew to Copenhagen aboard a vintage SAS flight and stayed at the iconic SAS Royal Hotel, designed by Arne Jacobsen. The celebration concluded at the Vilhelm Lauritzen terminal, where three Polerouter tribute watches were unveiled, highlighting the legacy of craftsmanship and innovation.

Universal Genève created three Polerouter tribute models to honor this historic event. One features a white-gold case with an SAS blue dial, destined for auction in 2025 to benefit watchmaking education. The other two models, crafted in red gold and stainless steel, echo the original Polerouter design and will remain in the brand's archives, preserving the legacy for future generations.

Designed by Gérald Genta, the Polerouter epitomized the fusion of style and utility, becoming a symbol of mid-century innovation. The tribute watches unveiled during the anniversary celebration reflect this ethos, celebrating Universal Genève’s enduring impact on both horology and aviation.

The Universal Genève tribute to the Polerouter and SAS's transpolar flight underscores the timeless connection between precision engineering and groundbreaking innovation. By honoring history with modern craftsmanship, Universal Genève continues to inspire collectors and enthusiasts worldwide.